Delivering Happiness is the first book by Tony Hsieh, the CEO of Zappos. I’ve heard some awesome things about them that mainly revolved around caring for their customers and until I went to Tony’s book event in DC, I never bothered to look into what it’s all about.

Gist
Delivering Happiness begins with Tony Hsieh’s story and transforms into a story about Zappos. After college, he starts LinkExchange with a friend, which quickly grows and is sold to Microsoft 2 years later for $265mm. After that, they start a seed fund for startups. Zappos is one of the companies they invest in, except that it doesn’t stop with seed funding. Tony proceeds to invest more and more of his fund’s money, and later his own money into the new company even though its future is very uncertain. For years, Zappos struggles financially, but finally becomes profitable. The vision of the company evolves from selling shoes to ‘delivering happiness.’

I got this book during Tony Hsieh’s (the author) book event in Washington, DC. They were giving the books away for free and you could get yours signed for a $20 donation to the Lance Armstrong Foundation. Happiness has been delivered: I got a gift that I was inclined to reciprocate by making the donation, and in return for that I got a signature and a chance to meet the author. Tony effectively promoted his book. Together, we helped to “fight to improve the lives of people affected by cancer.” This embodies the culture of Zappos, where they try to create a win-win for everyone, including customers, employees, investors and suppliers.

Why you should read it
You should read it because it’s a damn good story. Good stories are fun to share and most importantly, fun to read. You should read it because we can learn a lot from Zappos and the way they treat their stakeholders. Every company where customer service sucks can. You should read it because it’s about happiness, and that is the most important thing in life.

The best part is the ending:

I hope reading this book has inspired you to…
…make your customers happier (through better customer service), or…
…make your employees happier (by focusing more on company culture), or…
…make yourself happier (by learning more about the science of happiness).

This book has inspired me to do all three. There’s nothing else I can ask for.

Here’s the link: Delivering Happiness: A Path to Profits, Passion, and Purpose [Hardcover]. I’d love to hear what you think.

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I went to see a dermatologist once because of a rash on my arm. Nothing serious, it turned out to be an allergy and was affected by stress, but I did not know that then.

She prescribed me a cortizone creme, which has a possible side effect of turning your skin pale – and it did. She also told me to shower less often. Apart from smelling bad, neither of those measures had any significant effect.

The problem is that she was trying to treat the symptom, not the cause. She wanted to make the rash disappear, not the problem that caused it. What caused it was in fact stress, as it is with very many conditions.

It’s like saying: “I’m a dermatologist, my speciality is skin, that’s all I can help you with.” And this happens everywhere in health care. How can you understand an organism that is so complex from merely one (limited) perspective? You can’t. That’s why clinics like MayoClinic, where a whole team of specialists evaluates your health as a team, are doing so well.

The same problem exists in developing countries. Not in health care in particular, but in the way we help them. Often, we donate money and food. There is nothing wrong with that, but these measures alone, while making us feel good, will not treat the cause. They will simply alleviate pain that the symptom is causing. I believe that the best way to help a country is to invest in its education, as this will provide lasting change rather than dependence on foreign aid.

What about business? If your sales are falling, have you considered that maybe your product sucks, and not the way you sell it?

Treat the cause.

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The Things You Have to Do

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Thumbnail image for KissInsights – My Favorite New Tool

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An Amazing Thing Just Happened

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I just got Seth Godin’s new book “Linchpin”. Seth offered a free copy three weeks before the official release to the first 3,000 people who donated to the Acumen Fund. I jumped at the opportunity. The donation was handled by PayPal, and it was made explicit that the address submitted by PayPal with the donation was [...]

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A great tool for making simple graphs

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The OmniGroup has released an amazingly simple graph maker called OmniGraphSketcher for Mac OS that I would have loved to have in High School when I had to write my economics papers. It’s not the best solution for drawing data-based graphs, but excellent to make simple graphs look really professional. A single license is $29.95.

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It’s easy to make a difference when you are the only one trying

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I had a hellish travel experience on the weekend of December 19th, 2009. More snow had fallen in DC than I ever experienced before. I had a flight leaving later that day, and the only way to get to the airport was to book a limo, which normally charges $85 for the trip from DC [...]

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